SENIOR PRODUCT DESIGNER · UX STRATEGY · SYSTEMS THINKER · HUMAN FIRST
Designing throughhuman behavior
Turning constraints, business rules, and user behavior into product experiences people can actually use.
How I work
A good frame of the problem is worth a hundred pixels.
Strategy before pixels
I want to be in the room when scope is set, not after. A lot of design problems are constraint problems pretending to be interface problems.
Systems, not screens
I think in flows, states, edge cases, rules, and moments of user decision. The screen is where those choices become visible.
Tradeoffs made tangible
I write down the tradeoffs, then prototype the consequences. Good design makes the cost of a decision easier to see before it ships.
Selected work
Recent projects.
If you're ready to transform a complex problem into a focused strategy, intuitive experience, and meaningful outcome. Let's talk.